Hi, I’m Tuan Nguyen!
I am a Senior Product Manager (5+ YOE) specializing in end-to-end product development cycle and product growth.
Where I’ve Worked
2024 - Now
Product Growth Manager @ Meta
2022 - 2024
Product Manager - Marketplace @ Shopee SG
2020 - 2022
Product Manager - Self-service @ Holistics
2017 - 2020
Product Growth @ Unstatic
⎯ Holistics ⎯
Building self-service features for non-technical users
Responsibilities
At Holistics, I led the Self-service squad to identify and build deal-breaking features related to data visualization, exploration and calculation.
Impact
My initiatives have elevated Holistics’ value proposition as a self-service analytics platform, attracting high-ACV prospects.
Key Projects
- Built various types of Geo Maps (Point, Filled, Heat) and a system of Custom Charts to accommodate specific business needs
- Built interactive dashboard features: Cross-filtering, Drill-through, Parent-child Filters, Date Drill,…
- Built data aggregation tools for users to get better insights: Period-over-period comparison, Running Total
⎯ Unstatic ⎯
Growing App Store downloads of Habitify from 500k to 1M within 1 year
Improve App ranking to boost organic download
Improved app ranking for keywords like “Habit” and “Routine” in App Store Japan (top 1), Korea (top 1) and the United States (top 10) by A/B testing keywords in app title, subtitle and descriptions
Leverage social media to increase brand awareness
- Acquired new users and retained churned users using Facebook Ads and Apple SearchAds with low CPI and ROI of 15%
- 2nd, 4th and 5th Product of The Day launch on Product Hunt
Nudge users at the right time to increase conversion and retention
- Increased in-app sign up rate from 30.9% to 47.8% by improving onboarding content and simpliyfing user flow
- Increased 1-day in-app retention rate by 21% QoQ using notifications, emails and retargeting ads
⎯ Personal projects ⎯
It started with a question: “If I wake up one day and doesn’t have to go to work. Who am I?”
Founder @ Many One Percents
Many One Percents is the first ecosystem of blogs, podcasts, and newsletters about Tech and Productivity in Vietnam. Founded in 2019.
- I grew my main blog from 0 to 10,000 visits/month. North-star metric: Average session duration – increased 20% YoY.
Achieved #1 ranking on Google Vietnam for productivity keywords: Zettelkasten, Habit trackers, Note taking apps. - I grew my newsletter from 0 to ~5,000 subscribers within less than 2 years
Some Technical Projects
Where I put my Python, HTML & CSS skills into good use
Billboard 100 to Spotify Playlist
On my best friend’s 24th birthday, I built a small Python program to scrape all the top 100 songs being played the week he was born, and then to create a Spotify playlist of those songs.
The program used BeautifulSoup and Spotipy modules.You can check out my program on my Github page over here.
Automate Booking.com -> Google Sheet
I’ve built a small program to scrape all the desired hotels on Booking.com, compare them to our budget, and list them nice and tidy in a Google Sheet form.
Check out my project on my Github.
File Organizer
A program that will run periodically to bring all the files of the same type into the same folder for a cleaner workspace!
Download this program (yes, it’s downloadable and executable) on my Github!
Let’s get in touch,
shall we?
Others
For any inquiries related to collaboration with Many One Percents, please reach out to me via email.